Current Projects | Committee Members | TRSA Staff Liaison

Current Projects
Long-Term Care Promotion

TRSA is appealing to these providers with a marketing and sales campaign that highlights key messages about the costs and challenges of maintaining on-premises laundries (OPLs). While the economic argument for outsourcing linen and laundry is convincing—7-digit annual savings are attainable for many facilities—the campaign portrays revenue and cost pressures on them from a variety of sources, building their conscientiousness about their margins to prompt them to control all expenses, including linen and laundry. Campaign ads drive them to a webpage that enables them to calculate savings from OPL shutdown and find a local TRSA member that can serve their reusable textile needs.

Members can:

  • Direct these prospects to a TRSA webpage to quickly calculate annual savings from shutting down their OPLs
  • Use a whitepaper to explain why the time is right for this change
  • Leave behind on sales calls a booklet that summarizes the whitepaper points
Market Survey/Benchmarking

Soon to be published are results of a 2019 market survey that covered demographics, market drivers and dynamics, and changing customer expectations. Respondents identified products and services they market and forecast their sales. A 2020 followup will report financial information, examining revenue sources and primary cost drivers.

Healthcare Resources

Committee members pursue new ways to educate customers about the value of healthcare laundry services and guide the industry in serving the market more efficiently. Videos share best practices for handling clean and soiled linen. Research supports our industry’s promotion and members’ individual communications to the acute care and specialty markets.

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TRSA Hygienically Clean Certification

The committee provides healthcare laundry marketplace intelligence for the continuing development of this programs. Members guide development of standards based on launderers’ best management practices that optimize finished textile hygiene.

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Committee Members

Chair: Aaron Jett – Cintas Corporation, Redlands, CA
Vice Chair: Chuck Rossmiller – Medline Industries Inc., Northfield, IL
Randy Bartsch – Ecotex Healthcare Linen Service, Abbotsford, BC, Canada
Angela Becker – Ecolab Textile Care Div., Eagan, MN
Scott Delin – Fashion Seal Brand of Superior Uniform Group, Seminole, FL
Michael Dodge – Healthcare Linen Services Group, Excelsior, MN
Bruce R. Feldman – Economy Linen & Towel Service, Dayton, OH
Patrick Garcia – Division Laundry & Cleaners, Inc., San Antonio, TX
Jack Heaviside – Sunburst Chemicals, Lewisburg, TN
Carlos Iniguez – HandCraft Services, Richmond, VA
Mike Lang –  Unitex Healthcare Textile Services, Elmsford, NY
Cecil Lee – Standard Textile, Cincinnati, OH
Keith Nichols – HandCraft Services, Richmond, VA
Shelley Petrovskis – Lac-Mac, London, ON
Michael Potack – Unitex Textile Rental Services, Mount Vernon, NY
Liz Remillong – Crothall Laundry Services, Phoenix, AZ
Scott Rotkowski – ABS Laundry Business Solutions, North Royalton, OH
Ron Seaman – Florida Linen Services, Pompano Beach, FL
Greg Shames – American Textile Maintenance / Medico, Los Angeles, CA
Cindy Tate – Gunderson Uniform and Linen Rental, Menasha, WI
Steven Tinker – Gurtler Industries Inc., South Holland, IL
Kelsey Van Miert – Northwest Health Care Linen, Bellingham, WA

TRSA Staff Liaison

Samlane Ketevong