CITY Laundering Acquires Spruce Linen Supply

Posted November 10, 2022 at 1:06 pm



CITY Laundering Co., Oelwein, IA, recently announced the acquisition of Spruce Linen Supply, Bloomington, MN. Currently celebrating 116 years in business, CITY plans to build on Spruce’s 57 years of servicing the Minneapolis-St. Paul metropolitan area.

The transaction closed on Aug. 1. James Gutheim & Associates, Encino, CA, served as the financial adviser in the sale of Spruce Linen Supply, according to a release from Gutheim.

“We are excited to partner with a multi-generational family business like Spruce,” said Colin Wetlaufer, president of CITY. “The core value of putting the customers first aligns with CITY perfectly.”

Family-owned and operated, CITY currently provides uniform rental and linen service to businesses in Iowa, Minnesota, Eastern Nebraska, South Dakota and Western Wisconsin.

“CITY has a long history and great reputation for providing outstanding customer service. It is important to us to transition our business to a company that would take good care of our employees and customers,” said Mike Russel and Gail Gust, the previous Spruce owners. “We are confident that the customers are in good hands with CITY. In fact, we think they will be excited about some of the products, programs and people that they will discover with CITY.”

CITY continues to grow organically and through strategic acquisitions in the region. “We welcome all of the Spruce accounts into the CITY family, and we look forward to continuing to grow in the market as we strive to be the region’s most responsive launderer,” Wetlaufer said.

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