In today’s era of Web sites, podcasts, e-mail and more, printed brochures have somehow endured as a vehicle for educating customers/prospects on a company’s services.
 
If you doubt that, look at today’s mail. Chances are you’ll see a few brochures there.
 
In 1925, Peerless Towel Supply Co., Brooklyn, NY, celebrated its 30th anniversary with a brochure that chronicled the company’s rise from the days when men delivered towels on foot. Peerless employees later would run their routes using a horse and buggy. By the mid 1920s, they were delivering goods by truck throughout the ...