Adbrand Mag Study Offers Advertisers Insights

TRSA recently completed its AdBrand™ study of Textile Services magazine, which asked readers to critique display ads and answer a range of questions about their job duties and their views of TRSA’s flagship monthly publication.

“It’s a great tool to have in your toolbox,” wrote one of 164 survey respondents who commented on the magazine in a verbatim section of the online survey that was distributed in late January. Another reader said that Textile Services plays a primary role in helping readers “learn about the industry and the products/services available.” One way to do that is to peruse the 26 ...

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