If the healthcare textile service market is part of your business now, or if it’s something you’d like to pursue—don’t miss TRSA’s 2006 Healthcare Seminar, Nov. 9-10, at the Aladdin Resort & Casino in Las Vegas.
 
Richard Flint, a top-flight sales trainer and speaker, will kick off the seminar with a keynote address on The Psychology of Creating a Presence of Value. “When one doesn’t see or feel the value, they question whether this is something they really need,” says Flint of the typical customer. “When value is understood through product and person the skepticism and uncertainty ...