Atlanta Independent: Thriving on Niche Markets

As TRSA and the industry—operators and suppliers—gather in Atlanta this month for the biennial Clean Show, we thought we’d spotlight a local industrial operator who’s managed to grow with a blend of entrepreneurial daring, business acumen and hard work.
 
Jack Willis is president of J.W. Outfitters Inc., a business he founded based on a lifelong goal of running his own company. “My dream, even going back to school, was to be a small businessman,” says Willis. “I just had to keep my eyes open for opportunities. I did not have family capital to work with, so I ...

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