TRSA’s upcoming social media campaign to distinguish certified linen and uniform services reflects members’ recognition of the importance of a strong public image. Since the launch of the Hygienically Clean and Clean Green certifications a decade ago, TRSA promotional efforts to businesses and consumers has featured these certifications in our outreach initiatives. They build the industry’s image and differentiate certified companies from competitors.

The upcoming campaign will explain why the industry’s customers and prospects should use certified laundries. Clean Green and the four Hygienically Clean designations (food processing, healthcare, hotels and restaurants) meet the market’s need for high performance in ...