Two recent trade shows educated audiences about Hygienically Clean that weren’t previous promotional targets of the certification but represent key purchase influencers and decision-makers for linen, uniform and facility services. The Hygienically Clean exhibit at each show prompted these buyers to make the certification a prerequisite for any launderer who wishes to do business with them.

At the Ambulatory Surgery Center Association (ASCA) annual meeting in Washington, more than 120 attendees were told how the certification verifies laundries’ best management practices (BMPs) and quantifies laundered product cleanliness. The Hygienically Clean exhibit there marked the first such promotion of ...