In mid-2007, we at Superior Linen Service Inc., Tulsa, OK, announced to our management team the implementation of a strange-sounding safety process known as Behavior-Based Safety (BBS). To get the program going, we used the company’s Springdale, AR, plant as our lab to build the model initiative that could be rolled out to the rest of the company (four plants and four depots in Oklahoma, Arkansas and Kansas). 
 
Our objective was to take the behavior-based safety theory developed by E. Scott Geller and outlined in his book the Psychology of Safety and tailor the program to our ...