Hospitals or hospitality? 
 
In recent years, many textile service companies have opted for healthcare as an area for growth. Fewer have chosen to pursue the hotel trade, but opportunities abound there also—as we make clear in July’s issue.
 
Hotel trend watch
 
If you’re new to hospitality, you’ll find that, like healthcare, success requires a specialized knowledge of customer needs and expectations. For example, today’s high-end hotels—and even some middle or down-market chains—are engaged in what’s called an “amenities war.” That is, the fight for market share in a booming trade is ...