Bruce Clark, a consultant on demographic trends, told a room jammed with nearly 170 attendees at the TRSA Healthcare Conference in San Diego, that understanding the changes taking place among key groups such as “baby boomers” in the U.S. can give businesspeople a critical advantage in pursuing new markets.
 
For example, he noted that the number of Americans aged 55-65 will experience “quite hysterical growth” of 75% between the years 2000-2020, while the 35-44-age cohort will experience a slight decline in the same period. “We clearly are going to have to deal with these changes,” he said ...