Insights and Instincts—Sizing Up Candidates for Sales Jobs

The big questions I’m often asked in today’s tight employment market is, “How can I recruit a good salesperson? What do I look for? How can I avoid a bad hire?” There are lots of different things that you can tell about people from interviews and job applications.
 
However, no one strategy, no one formula offers the complete answer. The reason is that we are dealing with people, and with human beings the diversity is simply endless. There are always going to be gray areas. For instance, people frequently will fit a given hiring profile in some ...

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