J.W. Outfitters—Diverse Growth Portfolio

Jack Willis is living his dream by running an independent textile service business—J.W. Outfitters Inc., an Atlanta-based mixed industrial operation is a tangible manifestation of that vision.
 
However, to survive in the fiercely competitive environment of the “Big Peach,” J.W. Outfitters has adopted a diversified business strategy. It combines uniform rental with a significant direct-sale workwear business, plus document shredding and a recent foray into document-storage services. This varied income stream helps ensure that his vision endures where other independents have gone by the wayside. 
 
While Willis likes the high-margin uniform side of the ...

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