"The easy answer is, what is the ROI? We choose to look at it differently. Although ROI is important, retaining employees now and in the future will become harder, so if the new equipment will make the job easier and safer, that is a major plus. Employees also love to see new equipment, it makes them feel good to see that you are reinvesting in the business. Will the equipment provide greater reliability? Breakdowns and constant maintenance can cost much more than a payment on a new piece of equipment. Energy savings is another factor. How often do you hear ...