New Horizons—Selling No-Programmers

Somewhere between 40%-80% of the uniform market in the U.S. is wide open, industry experts say. So why aren’t more textile services companies converting “no-programmers,” i.e., organizations that have no uniform program, into those that are taking advantage of the value and benefits that these plans provide?
 
“The advantages of either rental or direct-sales uniform programs have been recognized for years,” said Barb Herman of SanMar Corp, a national uniform supplier to laundries based in Issaquah, WA. “Uniforms instill consumer confidence and trust, enhance customer service and help ensure employee safety and facility security. Many companies also ...

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