While sales and marketing departments in linen, uniform and facility services companies sometimes struggle to work together, in today’s digital world, the traditional line separating these two forces is increasingly blurred.

The sales team can physically visit a prospect and obtain real-time feedback. The marketing department can create the research and strategy for those sales interactions. Now, the digital world has changed the way we do business. Every cultural shift is predicated on communication. Efficient business communication recently has shifted to social media channels and personal branding. Now is the time for sales and marketing to set aside their differences ...