Ron Croatti: An Unmatched Leader For Our Times

Ron dedicated his life to his family and to his family business. As a second-generation leader, he demonstrated candor, ingenuity, respect and humility in interactions with fellow operators, associate members and UniFirst employees. Ron was a big fish operating in a small pond—but you would never know it by the way he carried himself.

Ron become CEO of UniFirst in 1991 with annual sales of $100 million and grew the company into an international corporate juggernaut with over $1.5 billion in annual sales. He was a sharp operator who built on the core principles that his father Aldo taught him: ...

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