Seek ‘Truer Measurements’: A Strategic Approach to Capital Investment and Development

In early 2009, our country and much of the world was experiencing a deep recession and a severe tightening of credit by the lending industry.  Naturally, many textile rental operators were experiencing a drop in revenue, even if they weren’t necessarily experiencing a “loss” of customers.  Simply put, the recession translated into layoffs in many industries serviced by our industry, and eating out became less affordable.  The result in many industry segments was a drop in the average invoice amount as compared with pre-2008 levels.  Uncertainty in the near term was the general mood in the industry, and many, if ...

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