Consider the wars in Iraq and Afghanistan. The recession. High unemployment. Lost retirement savings. Bank-foreclosed homes. This country appears to be in a perfect storm. Yet, this may be the perfect time to sell rental uniforms.
 
Explain added value 
 
Some textile service companies are taking advantage of the struggling economy to educate prospects on how rental programs can help them become stronger competitors in the marketplace. They explain the program’s value, ranging from reducing expenses to increasing worker and product safety. Their effective sales strategies are overcoming stubborn myths or misperceptions that have plagued ...