TRSA quantifies the linen, uniform and facility services industry’s commitment to cleanliness and sustainability through the Hygienically Clean and Clean Green certification programs. These serve primarily to build certified laundries’ businesses by adding to their credibility with their customers and prospects. Members promote their certifications on their websites, in sales calls and other communications. Recent TRSA research indicates that these certifications might be even more powerful as a business builder.

To help guide the industry’s growth, TRSA hired marketing research experts to conduct a study dubbed “TRSA Market Recovery and Expansion Research.” The study posed a series of questions to ...