UniFirst Corp., Wilmington, MA, recently announced the recipients of the company’s Aldo Croatti Award for 2023.

This accolade is the most coveted of all UniFirst recognitions. Named after the company founder, the Aldo Croatti Award is presented to UniFirst Route Service Representatives (RSRs) who exemplify customer-service excellence by retaining 100% of their customers in the most recent fiscal year.

Out of its team of more than 2,500 RSRs who deliver to over 300,000 customer locations in the U.S and Canada, only the following five RSRs earned this distinction in 2023:

  • Gary Altman, Buffalo, NY
  • Daniel Cassel, Fort Worth, TX
  • Mike Colabella, San Diego, CA
  • Eddie Daniel, Birmingham, AL
  • Penn Michelini, Nashua, NH

“Our award winners work hard every day to bring our mission to life: ‘To serve the people who do the hard work,’” said Steven Sintros, UniFirst president and CEO. “Their remarkable achievements and commitment to always delivering exceptional customer service consistently sets a compelling benchmark. I am immensely proud of them.”

Each Aldo Croatti Award winner will be honored at UniFirst’s President’s Club celebrations in Costa Rica later this week, where they’ll receive a cash prize and other rewards. Their achievements also will be publicly recognized through customer communications.

To read the full release, click here.

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