Vestis Adds New COO and SVP of Sales to Staff

Posted July 26, 2024 at 1:22 pm



Vestis Corp., Atlanta, recently announced the addition of Bill Seward as the company’s COO, effective Sept. 1; and Peter Rego as senior vice president of sales, effective immediately. Reporting directly to CEO Kim Scott, both Seward and Rego will assume responsibility for key aspects of the company’s strategic plan to achieve high-quality growth, efficient operations, disciplined capital allocation and a performance-driven culture.

“I’m delighted to announce the appointment of both Bill and Peter to our Vestis management team,” said Kim Scott, president and CEO of Vestis. “These leaders bring strong commercial and operations experience to Vestis and each will play a key role in mobilizing our teams to execute against our strategic plan. Both have a proven and impressive track record of delivering results in distributed, route-based models while providing best-in-class customer experiences. Their backgrounds are well suited to support us in establishing a performance-driven culture rooted in process discipline.”

Seward brings more than 30 years of experience to Vestis. He joins the company from UPS Supply Chain Solutions, where he oversaw multiple business units including global logistics, freight forwarding, warehousing and distribution as president. He previously served as EVP and COO at Stericycle, in addition to other leadership roles at UPS. As COO of Vestis, Seward will apply his deep expertise and service-oriented leadership to oversee field operations, customer experience, logistics, global sourcing and manufacturing.

Rego joins Vestis with more than 25 years of business and sales experience, including 19 years at Cintas Corp., Mason, OH, where he held sales-management roles of increasing responsibility and ultimately served as a sales vice president. Additionally, he served as chief sales officer, North America, at Kellermeyer Bergensons Services; chief commercial officer, USA, at Lion Electric Co.; and most recently as a sales vice president at Verkada. Rego’s proven industry sales leadership will be leveraged to enhance Vestis’ sales processes, strengthen sales leadership and create outstanding teammate experiences in support of accelerating growth.

In addition to these hires, Vestis has aligned its field organizational structure to support faster and sustainable adoption of programs and procedures that enhance the customer and teammate experience, the release noted.

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