JENSEN Expands Presence in Japan with Joint Venture
The JENSEN-GROUP and MIURA have agreed to a joint venture that will make the JENSEN-GROUP a key partner for MIURA’s wholly owned subsidiary Inax, one of the main manufacturing and distribution companies for heavy-duty laundry equipment in Japan, according to a news release.
After the U.S. and Germany, Japan is the third-largest market for laundry equipment. Its laundry industry is characterized by high-tech solutions, highly automated processes and the need for maximum hygiene. With this joint venture, JENSEN is boosting its market presence in Japan.
“We started our Go East strategy a long time ago,” said CEO Jesper Jensen. “This joint venture is the culmination of many years of hard work and dedication. I have always wanted to be a market leader in Japan, which is one of the largest and most automated heavy-duty laundry markets in the world.”
The agreements were signed on March 9. For more information, visit www.jensen-group.com.